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Going From Sub-Message To Sub-Message To Sub-Message - Air Force One Press Gaggle by Robert Gibbs 8/11/09
— Wednesday, August 12, 2009 —
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Q Robert, is it safe to say that the level of opposition, especially conservative opposition that has hardened to the health care reform, that took the administration by surprise?

MR. GIBBS: Based on?

Q Based on polls showing diminishing public support and also -- among the conservative -- the level of conservative animosity towards the reform. Has that taken the -- did that take the administration by surprise? Is that --

MR. GIBBS: That conservatives oppose health care reform is about as surprising as the sun having come up today in the east.

Q I mean the sort of virulence of it, the --

MR. GIBBS: Well, I don't -- just because somebody can yell at a health care town hall meeting I think is indicative only of one's personal lung capacity.

Q Is there any danger of diluting the message? There are so many different facets to this. You're talking today, as you said, about preexisting conditions. Also you've talked about -- the President has talked about health care in the context of economic reform. Going from sub-message to sub-message to sub-message, is there a danger that none of them are sticking?

MR. GIBBS: No, I -- look, I think if you're sitting at home, you're concerned that your health care bill is going up because it's gone up every year. It's doubled in the past nine years. We're in the midst of a tremendous economic downturn, which makes paying for the increasing cost of health care even harder. And if you lose your job or your employer has to cut your health care and you find yourself on a private market, as millions of people do every day, you might get discriminated against because somebody in an insurance company decides you have a preexisting condition.

I don't think that's confusing; I think that's the way millions of Americans live every day. I think that's what people are focused on in this debate. I don't think that people are -- no offense, but you guys cover a lot of process and you cover a lot of -- you cover noise and heat and light, but I think what people in America want to know is how is this reform going to help them or how is it going to affect them. I think that's what the President wants to do today, is discuss those particulars with the American people. I think that's what they're concerned about.

Q Can you have light without heat?

MR. GIBBS: Absolutely.

Q I guess my point being, as you said, people want to know how this is going to help them, but each time the President goes out that message is substantially different to some people, who listen sort of occasionally.

MR. GIBBS: I don't think the message is -- maybe I just -- maybe I missed it. I don't think the message is substantially different. I don't -- we've been talking about health care the same way for almost two-and-a-half years. We've been talking about the fact that it's not just about increasing coverage, it's cutting costs. It's about making sure that insurance works for people. I don't think we've changed messages at all.

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Posted by White House Press Corps @ 6:57:00 AM



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